The REAL Coach Method™

Join a global community of coaches using the REAL Coach Method™ to build and scale world-class businesses. Whether you’re just launching or growing past $1M/month, this membership gives you the blueprint, tools, and support to grow faster—your way.

The REAL Coach Method™: 3 Es to Grow a Coaching Business That Lasts

No matter where you’re starting—these 3 steps will help you build a business that lasts.

EMBARK
Build A Business From Your Story

Clarity + Confidence
Inside the REAL Coach Method™ Blueprint, you’ll get crystal clear on your niche, ideal client, and offer. We help you build a coaching business that’s relevant, experiential, and authentic to your life—not a carbon copy of someone else’s.

ENGAGE
Create Systems That Work

Systems + Support
You’ll plug into weekly coaching calls, community hot seats, and our full resource library to build sustainable systems, marketing flows, and client acquisition strategies that scale without complexity.

ENROLL
Attract + Serve Clients Powerfully

Clients + Cash Flow
We’ll help you master enrollment through real conversations, proven frameworks, and personalized support. You’ll confidently enroll high-paying clients and build recurring revenue—without needing ads, funnels, or fake urgency.

What’s Inside the REAL Coach Method™ Membership

When you join, you get everything you need to launch and grow your coaching business—from strategy and structure to support and community.

Here’s what’s included:

  • The REAL Coach Method™ Blueprint
    Your step-by-step system to build a coaching business from your story. Includes over 100+ pages of strategy, exercises, offers, pricing, and structure.

  • The REAL Coach Method™Foundation
    Start strong with coaching model training, educational exercises, and our proven tools to set your coaching identity on solid ground.

  • Live Weekly Coaching Calls + Replays
    Join us every week for tactical training, Q&A, and hot seats. Can’t make it live? Every session is recorded and stored in our platform for easy access.

  • Private Community Access
    Get plugged into our membership space—ask questions, share wins, and collaborate with coaches on the same path.

  • Resource Vault
    Scripts, templates, swipe files, onboarding docs, funnels, and proven systems to plug into your business immediately.

  • Expert Support
    Our coaching team is inside the community—here to answer questions, troubleshoot roadblocks, and keep you moving forward.

Bonus: Access to All Past I Love Coaching Co. Summit Replays
Learn from our global network of coaches and speakers—dozens of trainings on leadership, marketing, sales, and mindset from the best in the business.

You don’t just get content. You get clarity, consistency, and confidence—with the structure and support to actually implement and grow.

What’s the Value of REAL Coach Method™ Community?

Inside the REAL Coach Method™ Membership, you're not just learning how to be a coach—you’re building a coaching business that pays you back for life.

Here’s what this membership is really worth:

  • A proven blueprint to launch and grow your business (no guesswork or wasted time)

  • Coaching support every week so you're never stuck spinning your wheels

  • Plug-and-play systems, templates, and scripts that would cost $10,000+ to build on your own

  • Access to a thriving community of coaches scaling just like you—so you’re not building in isolation

  • Past trainings and summit sessions from world-class coaches and speakers who’ve done what you’re working toward

  • Accountability and momentum to actually implement what you know—and grow consistently

You could spend years piecing this together—or join a membership that gives you everything you need in one place.

  • TESTIMONIAL:

    This program has been an absolute game-changer in my life and coaching career. From the moment I enrolled in the program, I was blown away by the curriculum and the expertise of the instructor. The training provided a perfect blend of theoretical knowledge and practical application. Since completing the certification training, I have witnessed tremendous progress in my coaching practice. I have successfully guided my clients through transformative journeys, helping them unlock their potential, overcome obstacles, and achieve their goals. The REAL Coach Method™ Blueprint's proven methodologies and tools have provided a solid foundation for my coaching practice, enabling me to deliver exceptional results consistently. I am immensely grateful for the REAL Coach Method™ Blueprint.

    Rick K.

  • TESTIMONIAL:

    Beginning my journey with I Love Coaching Co. was terrifying - I had no idea how to start my business but knew that I had a lot of knowledge and support to give. The REAL Coach Method™ Blueprint gave me the confidence to create a program that is changing both the lives of my clients, and my family.

    Lynn W.

  • TESTIMONIAL:

    I started working with I Love Coaching Co. (ILC) in January 2024 after a 25-year career in real estate and felt called to help real estate agents in a different way, but didn’t know exactly how to make my transition. After taking the REAL Blueprint class and having Adam deep dive into the framework he created to help jumpstart new coaches’ careers, I felt like I had a clear path to go down and a map to guide me. The I Love Coaching Co. team has been amazing!! The calls each week are extremely helpful and jam packed full of new and exciting content for each class. Moreover, my fellow coaches are SO supportive of each other and come from a giver's heart, always offering words of encouragement and helpful tips and info to keep my progress moving forward. I have known Adam Roach for over 15-years and he has always been extremely supportive, positive, knowledgeable, and

    Steve R.

  • TESTIMONIAL:

    The I Love Coaching REAL Coach Method™ Blueprint is the most comprehensive roadmap for coaches who are looking to build a business.

    Greg F.

Frequently Asked Questions

Who is this for?
This is for coaches at every stage—whether you’re just getting started or already established and looking to simplify, grow, or scale. We work with life coaches, business coaches, health coaches, and niche experts who are ready to treat their coaching like a business.

What if I don’t have a niche or offer yet?
That’s exactly where we begin. The REAL Coach Method™ Blueprint helps you identify your story, define your niche, craft your offer, and price it appropriately. No guessing, no generic templates. You’ll walk away with a clear, aligned coaching business model.

I’ve taken other programs before—how is this different?
Most programs focus on mindset, vague strategies, or overly complicated funnels. We focus on building a real business with structure, systems, and sustainable client acquisition—backed by weekly coaching, support, and tools that actually work.

How quickly can I expect results?
That depends on your consistency and your starting point. Some members land clients within the first week. Others take longer to build their foundation and gain momentum. This isn’t an overnight success program—but it is a repeatable process that creates real outcomes.

How much time do I need each week?
Expect to spend about five focused hours per week. The program is built for implementation, not consumption. You’ll take consistent action, review proven materials, and get coaching and feedback without overwhelming your calendar.

What’s included in the membership?
Your membership includes:

  • The REAL Coach Method™ Blueprint

  • The REAL Coach Method™ Foundation

  • Weekly live Community coaching calls with replays

  • I Love Coaching Co. Summit replay vault

  • Private Community access

  • Vault of scripts, templates, onboarding tools, and sales frameworks

  • Direct support from the I Love Coaching Co. team in the group environment

Everything is designed to help you build, grow, and optimize your coaching business.

Is this a course?
No. This is a business-building membership with a complete framework, live coaching, and an active, engaged community. You’ll get access to training materials, but the real value is in the structure, coaching, and support to implement them.

Is this 1:1 coaching?
This is a group coaching model with personalized support built in. You’ll have access to live weekly coaching sessions, hot seats, and feedback in the community—without paying the premium for private coaching.

What if I can’t attend the live coaching calls?
All live calls are recorded and available inside your member dashboard within 48 hours. You’ll be able to watch replays, study past sessions, and implement on your own schedule.

Is this just for life coaches?
No. This method works for any coach who wants to build a business around their expertise. Our members include business coaches, health coaches, real estate coaches, leadership coaches, parenting coaches, and more.

What if I already have a few clients?
Perfect. Many of our members come in with a small client base and use the REAL Coach Method™ to increase their prices, improve their systems, build recurring revenue, and free up time.

Do I need a website or social media following to start?
No. You don’t need a website, logo, brand colors, or a big following to get results. We show you how to build from the ground up using simple tools and authentic connection.

What happens after I join?
You’ll get immediate access to your dashboard, including the REAL Coach Method™ Blueprint, REAL Coach Method™ Foundation, call schedule, community, and resource library. You can start implementing right away—and attend the next available coaching call.

You’re Closer Than You Think

Every coach inside this membership once stood where you are—curious, motivated, and ready for more.

The difference? They took action—and they haven’t looked back.

The REAL Coach Method™ Membership isn’t just content. It’s the framework, support, and structure to help you build a business that creates real impact, real income, and real freedom.

If you’re ready to stop dabbling and start building a business that lasts, this is where you begin.

Let’s build your business—together.