The Clarity You Want Is on the Other Side of Distraction
If you're feeling foggy in your business right now, here's the truth most won’t tell you:
You don’t need more strategy. You need more focus.
And no — that doesn’t mean another planner, calendar hack, or dopamine-detox challenge.
It means clearing out the noise that’s keeping you from doing the one thing that would actually move the needle in your business.
Because here’s what we see all the time inside I Love Coaching Co.:
Coaches with incredible skill and wisdom
Hustling day in and day out
But drowning in distraction — chasing tactics, trends, and templates
While their actual business stays stuck
They’re working hard… just not on the right things.
And that’s a clarity problem.
Distraction Looks Like Progress—Until It Doesn’t
Let’s break this down.
When we say “distraction,” we’re not just talking about scrolling Instagram or checking your email 15 times a day.
Distraction shows up as:
Building a funnel before you’ve landed a client
Tweaking your logo instead of clarifying your offer
Signing up for three free challenges instead of finishing your own
Listening to five different mentors instead of choosing one aligned path
It all feels productive.
But in reality, it’s a fog machine—clouding your vision, fragmenting your energy, and delaying your progress.
And it’s costing you more than just time.
It’s costing you traction.
Clarity Isn’t a Discovery — It’s a Discipline
The biggest myth we see new (and even experienced) coaches buy into is this:
“Once I’m clear, then I’ll act.”
But that’s backwards.
Clarity doesn’t arrive. It’s created—through focused, uncomfortable action.
Through doing less, not more.
Through eliminating the good to focus on the great.
Through making space to think, to evaluate, and to listen to what your life and business are trying to tell you.
That’s why we guide coaches through a very simple process when they feel unclear:
The 3-Step Clarity Cleanse
These three steps have helped dozens of coaches in our community stop spinning and start moving.
1. Pick One Problem to Solve
Forget about your to-do list. Start with your why-do list.
What’s the single most important business outcome you need to solve this month?
→ Is it landing your first client?
→ Clarifying your offer?
→ Rewriting your messaging so it finally connects?
Clarity starts by choosing one problem and ignoring everything else until it’s solved.
2. Remove One Source of Noise
This is where most people skip.
They try to focus but keep all the distractions nearby—open tabs, notifications, 17 different mentors giving conflicting advice.
Pick one thing that’s fragmenting your focus and eliminate it. Not forever—just long enough to think clearly again.
(Yes, this includes muting accounts on Instagram if needed. No shame.)
3. Schedule One Hour of White Space This Week
The kind of clarity that changes your business doesn’t come from more effort.
It comes from margin.
No calls. No content. No consumption. Just one hour with your thoughts, your notebook, and your business goals.
Ask yourself:
What’s working?
What’s not?
What am I pretending not to see?
You’ll be shocked what surfaces in silence.
Final Thought: Clarity Is the Ultimate Advantage
Most of your competitors are overwhelmed.
They’re chasing the next thing, the next trend, the next shortcut.
You don’t need to be louder than them.
You just need to be clearer.
Because the coach who is clear on:
Who they serve
What problem they solve
How they communicate it
And where they’re going…
Wins.
Every single time.
→ Join The REAL Deal Newsletter for weekly strategies to eliminate distraction, gain traction, and grow a coaching business that’s aligned with your life.

